SNAPPI FINE PRINT

THE CHALLENGE

Snappi, Greece’s first ECB-licensed neobank, had a very bold claim: 0% fees abroad, every day, every hour, no limits.

THE APPLEFALL MOMENT

In banking, transparency isn’t just rare, it’s suspicious. So when you hear a claim as bold as “0% fees abroad”, it’s only natural to doubt it.

THE SOLUTION

The doubt was so much, that even the ad itself doesn’t quite believe it. Surely, there must be fine print hiding somewhere. (Spoiler alert: there isn’t any)